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What we do

We are an integrated B2B marketing firm that leads with strategy to help you build your brand, generate leads and win new business.

We help B2B organizations build strong brands and through content marketing we help them turn prospects into leads, leads into customers and customers into brand champions. Our team specializes in inbound marketing – helping you promote your company and attract your prospect through blogs, podcasts, videos, eBooks, newsletters, whitepapers, social media marketing, and other forms of content.

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How to build a content marketing strategy
How to build a content marketing strategy

Content marketing has come a long way in the last five years. In fact, it is the hot ticket. The accepted stat is that more than 90% of B2B marketers are now engaged in content marketing. Budgets for content marketing are also on the rise (stats). Yet while the overall investment in content marketing has…
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The road to B2B marketing success
The road to B2B marketing success

Today marketing is as much science as it is art.  Gone are the days where a B2B marketer’s role and success was tied to the quality of the graphic design or catchy campaigns they produced. The creative side of marketing is still very important, however, with the rise of technology, marketing has also become about…
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Keys to Winning B2B proposals
Keys to Winning B2B proposals

With the wealth of information available about all of the advances being made in marketing, it always surprises me how little is written about best practices when it comes to creating winning B2B proposals. Here’s what you need to do: Step 1: Information gathering. This may be through various sources – speaking with contacts, site…
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Vellum Marketing News

Faye Mattachione recently joined Vellum Marketing as a Principal. Faye joins Vellum from PwC, where she was the National Director…

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Illumiti a systems integration and management consulting firm was recently recognized by SAP Software for their excellence in Marketing. Illumiti…

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Vellum Marketing recently worked with KPMG’s Enterprise practice to develop a new digital content marketing strategy.  Vellum’s responsibilities included the…

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