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Let Vellum Marketing tell your story.

Content is a critical differentiator in today’s digital marketplace. Great content informs and educates, entertains and inspires, while achieving measurable sales and marketing goals.

At Vellum Marketing, we support top B2B firms to create high-quality marketing content, including white papers, articles, blog posts, ebooks, videos, social media, and more. Our strategy and content drive brand engagement to keep our clients top-of-mind.

Ready for marketing content that delivers real value? It’s time to tell your story.

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Content That Keeps Giving:
Content That Keeps Giving:

Achieving full value from your cornerstone content In my recent blog post, I talked about how today’s content marketer’s need to create attention-grabbing, high-quality content, while operating with less time and fewer resources. In my experience, the best way to address these competing challenges is to create a few high-quality “cornerstone” pieces that are properly…
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The Danger of Marketing Automation
The Danger of Marketing Automation

Marketing automation is a double-edged sword. On the one hand, marketing automation can be a life-saver for busy marketers. The power to schedule blogs, social media posts and other material helps you get ahead of the curve and avoid the last-minute scramble that often leads to sub-par content. I’ve used a number of great marketing…
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Deeper segmentation key to Thought leadership success
Deeper segmentation key to Thought leadership success

Content marketing is by no means a new concept. B2B businesses and professional service firms have been publishing content for years. Today, a stunning 90% of B2B organizations use content marketing to build their brands, promote their business, and cement their credibility. However, as more businesses are adopting content marketing, it has become increasingly difficult…
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Vellum Marketing News

Vellum Marketing was pleased to work with leading software provider CaseWare on the development of key messages and creative writing…

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Karina Sumner-Smith recently joined Vellum Marketing as a Senior Creative Writer.  Karina’s experience includes developing communication strategies, blogging, and ghostwriting…

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Jana Paniccia recently joined Vellum Marketing as a Senior Communications Consultant.  Jana’s experience includes developing communication strategies, writing strategic thought…

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